Pantone Predictions: Get Ready to Color Outside the Lines with Spring/Summer 2024 Trends That’ll Make Your Wardrobe Pop
In anticipation of the vibrant seasons ahead, fashion enthusiasts and designers eagerly turn to the expert guidance of the incredible Pantone Color Institute to unveil the hues expected to dominate the spring/summer 2024 palette.
With their finger on the pulse of global trends, Pantone has once again curated a selection of colors that promise to captivate and inspire. From the radiant glow of sunny yellow to the tranquil allure of soft lilac, each shade curated by Pantone brings its narrative, reflecting the essence of the seasons and offering endless opportunities for creative expression and sartorial exploration.
Here are this season’s fashion palettes:
- Lemon Drop: Yellow often signifies energy, optimism, and warmth. It evokes feelings of sunshine, brightness, and happiness in spring and summer. It can be a great choice for lifting spirits and adding a vibrant pop to any outfit or design.
- Pastel Lilac: Lilac exudes a sense of tranquility and femininity. Its soft hue is calming and soothing, making it a perfect choice for the warmer months when people seek relaxation and a break from the intensity of daily life.
- Chambray Blue: Blue is a timeless color associated with serenity and stability. Blue specifically brings to mind the calming and refreshing qualities of the sea, making it a refreshing choice for spring and summer. It’s versatile, calming, and refreshing, depending on the shade.
- Mint Green: Mint green is fresh, crisp, and cool, reminiscent of new growth in spring. Its color signifies renewal and vitality, making it a popular choice for spring and summer fashion. Its lightness adds an airy and refreshing touch to any ensemble.
- Desert Flower: Coral is a vibrant yet warm color that embodies the energy and vibrancy of the season. It’s lively and eye-catching, reminiscent of tropical sunsets and exotic destinations. Coral adds a playful and energetic vibe to any look, perfect for the carefree days of spring and summer.
Additional classic colors compliment this season’s picks, by adding neutrals to the palette.
These colors can be great for spring/summer 2024 because they evoke emotions and atmospheres that align with the spirit of the seasons. Whether it’s the warmth of yellow, the tranquility of lilac, the refreshing qualities of blue and mint green, or the vibrancy of coral, each color uniquely appeals to fashion and design, helping people express themselves and embrace the essence of spring and summer.
Did you know?
French couturier Christian Dior popularized the concept of seasonal color palettes in fashion in the 1950s. Dior introduced the idea of seasonal collections with distinct color schemes, helping to establish the notion of “in” colors for each season, which has since become a standard practice in the fashion industry.
A little history:
The concept of seasonal color palettes in fashion traces back to the mid-20th century, particularly to the influential French fashion designer Christian Dior. In the post-World War II era, Dior revolutionized fashion with his “New Look,” characterized by full skirts, nipped-in waists, and luxurious fabrics. As part of his innovative approach to design, Dior introduced seasonal collections that featured distinct color schemes tailored to the time of year.
Dior understood the psychological impact of color and recognized that different hues resonated with people depending on the season. He believed that the clothing colors should complement the natural environment and reflect the mood and atmosphere of each season. Dior’s seasonal color palettes helped to create excitement around fashion trends and encouraged consumers to update their wardrobes with the latest colors and styles each season.
Seasonal color forecasting gained further prominence in the following decades, with fashion houses, designers, and color experts developing their methodologies for predicting and interpreting seasonal color trends. Today, organizations like the Pantone Color Institute play a significant role in forecasting seasonal color trends, influencing not only fashion but also product design, interior decor, and graphic design.
Images: Pantone
