Out of Africa Shea Butter Products for social good


A series of pure Shea Butter products with a cause related backend, called Out of Africa, is literally out of Africa.

Victor Lulla, a native New Yorker living in Los Angeles, created California Inside & Out, a manufacturing and distribution company that developed and marketed natural skin and body care products, based in Venice, CA.

Gilles Adamon, owner of Natura Sarl, headquartered in Benin, West Africa, attended the 2005 Natural Products Expo West in Anaheim, CA hoping to find a distributor for his shea butter cosmetic products, when he met Victor.

The two men found that they shared not only an interest in natural products, but in social responsibility as well. A friendship ensued and Out of Africa was founded later that year as an exclusive joint venture, as well as a collaboration with a West African women’s cooperative, who would supply locally-source pure unrefined shea butter. The company-owned factory in Benin now produces 200,000 bars of soap a month, along with an expanding array of other shea butter products. The products are shipped to California Inside & Out for distribution under the trademarked brand Out of Africa.

Why we love them:

We tried two of the Shea Butter products, The Beurre de Karite– 100 Pure and Unrefined Shea Butter, and the Pure Shea Butter Lip Balm with Vitamin E. Both products soothed our dry skin and lips, with no heavy fragrance to them. We also love their giving back to the women and children of West Africa. A percentage of each purchase goes to eduction and medical care in the region.

Plus, they are affordable, and some products, such as the lip balms are Vegan and 100% pure.

Their Inspire-isms:

Creating pure and unrefined products to help natural healing and moisturizing properties for all skin types. Shea butter is made by hand in West Africa.

Featured products:

Out of Africa Beurre de Karite/Shea Butter 100% Pure and Refinded

5 oz. $3.99

Pure Shea Butter Lip Balm with Vitamin E (100% Natural & Vegan) Vanilla

1 Lip balm $2.99

3 Lip balm package $7.99

Where you can find them:

Out of Africa

Many online retailers: Amazon, Walgreens, Drugstore.com